RADICAL PRICE REDUCTIONS
PremiereHTS Theater Seating …ANNOUNCES RADICAL PRICE REDUCTIONS AND RIGHT-SIZE RESTRUCTURING AT CEDIA 2012
New merger with OEM partner allows new aggressive price and program modifications!
Celebrating 15 years in 2013 as one of the elite manufacturers of heirloom quality theater seating, PremiereHTS president and CEO Michael Laurino, announced the merging of his OEM manufacturing partner and his division of MovieLounger Theater Seating from PremiereHTS. With this right-sizing move, PremiereHTS has taken steps to reduce the entire line of high quality leather theater recliners to unmatched levels. “Over the last three years, we have shared the experience of our integrators of lost sales in this category, due to price sensitivity and a change in the clientele.” Laurino said. PremiereHTS has always manufactured the highest quality seating, never caving in to the demand for low price, inferior product. “For 15 years, we have worked diligently to keep PremiereHTS in the forefront of heirloom furniture.” Laurino boasted. By right-sizing the entire production and sales staff, combining efforts in business operations and streamlining the price structure, PremiereHTS can offer the finest theater seating at prices close to those of lesser quality. Without changing anything in the way of quality, warrantee, materials and customer service, the same popular models will continue into the future. If PremiereHTS was once your supplier of high quality theater seating, now is the time to take another look at one of the oldest and finest comfort manufacturers around. With 15 years of success in theater seating, Michael celebrating 40 years as a recognized industry veteran and 80 years of furniture expertise, the New PremiereHTS has arrived!
Price matters…but quality matters more!
“Nobody was ever sorry for buying the best”
And now the best just got cheaper!
If you would like more information and new materials, contact Michael Laurino.