In The News


Watch video introduction with President and CEO Michael Laurino.

PremiereHTS Introduction

Tuesday, 08 January 2002 00:00

Alliance with D-Tool-Specifying Premiere’s Seating Products Has Never Been Easier

Agoura Hills, CA - January 8, 2002 - Premiere Home Theatre Surroundings (PHTS), makers of fine home theater specific seating products, has announced the signing of a strategic marketing agreement with system design software leader D-Tools, Inc. The Manufacturer Partner Program accord will be a tremendous value to Premiere dealers by enabling them to specify Premiere products more easily and with greater precision than ever before.

According to PHTS President, Michael Laurino, the D-Tools - PHTS partnership is an example of PHTS's continuing commitment to dealers and their clients. "Having the most current product information in the most usable format at all times, will be a tremendous advantage to our dealers," he said. "Premiere dealers will benefit from having a company specific stencil, with custom drawn shapes to use with the widely-deployed D-Tools system design software."

Laurino went on to explain that the graphic shapes in the software will show the chairs and their dimensions in both full upright and recline position, thus reducing costly measurement errors when designing the client's theater. Additionally, Premiere dealers will be able to simply right-click on any one of the products when using D-Tools software, and go directly to a chair specification page on the Premiere site for additional technical or sales information.
This unique WebSpecs feature will enable Premiere dealers to see information such as installation notes, detailed drawings, inventory and order status information.

Also, Premiere dealers will benefit from the handy AutoAccessory function that will automatically prompt them to specify the needed Premiere accessories when a Premiere seat is dropped onto the drawing page.

Laurino added, “Besides bringing a professional look to Premiere dealers’ proposals, the D-Tools easy graphic user interface will help the dealer, interior designer, architect and client al


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